Marketing

Unpleasant, but necessary: informing customers about an impending price increase. Those who provide honest and transparent arguments can continue to retain customers.

Always the same Christmas gifts for customers and business partners? How about something new? Here are some suggestions.

Which saying should go on the Christmas card if the good wishes are to go beyond "Merry Christmas"? You can find suggestions in this article.

Shop window decorations for Christmas create the right mood and attract the attention of the public.You can find trends and ideas here.

Christmas greetings express appreciation. Read here how to set the right tone for customers and business partners.

We take a look at the development of postcards: from their history and uses to their (still important) role in marketing.

How do customers react to price changes? The indicator price elasticity records the effects in figures. You can read exactly how here.

It is right around the corner, on 21 November 2022, the World Cup will be held in Qatar. And we have just the right fixture schedules.