Marketing & Insights

Pop-up towers: advertising in all directions

Banners in all sizes and variations are popular advertising displays at exhibitions. Pop-up towers make an excellent addition to any display setup by providing 360° visibility. In ...
Neuromarketing brain.

Neuromarketing: The 5 principles of sales-boosting flye...

A lot of people probably associate the term "neuromarketing" with scented stores, special lighting in supermarkets and the characteristic sound of a closing car door designed in th...

Banner production: from print to marketing tool

Part of the "large format printing" family, banners pass through multiple processing steps in production. The tutorial banner design for AHOJ! Souvenirmanufaktur illustrates the de...

Creating artwork files: Photoshop, Illustrator or InDes...

Users can choose from a variety of editing programs to make their creative projects come true. Whether montage, logo design or newspaper layout: The software company Adobe alone of...
Blue banner design with a circular logo featuring a heart and clover, the text “SOUVENIR MANUFAKTUR,” catchy phrases AHOI! and “Souvenirmanufaktur” plus website link. Background says, “SOUVENIRS MACHEN GLÜCKLICH!”.

Banner design for AHOJ! Souvenirmanufaktur

PVC vinyl banners are an ideal way to make your brand stand out. These eye-catching advertising tools are real head-turners in exhibition halls, at construction fences or sports ev...
Logo design featuring an orange star with a microphone in the center, gray sound wave rings behind it. Text to the right reads STARMUSIC in bold, with DEIN MUSIKHAUS below in a lighter font.

Logo design made easy

Designing a logo is an art in itself. The aim of a logo is to represent a company or product. To make sure that the logo is appropriate for the company or the product, there are so...

Tutorial: Designing an ambigram in 5 steps

Ambi-what? You have no clue what an ambigram is? That's a shame really because ambigrams are special. They add a modern, tasteful and contemporary touch to designs. However, creati...